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March 16

随想

     在日化行业工作了几年,也见了各种各样的经销商,有时我会想,有的经销商已经身价几十个亿,有的还在苦苦挣扎,有的可能即将被市场淘汰,为什么会出现这么大的差异,除了起点不同之外,经销商老板的性格和气度是一个很重要的方面。
     “性格决定命运,气度决定格局”是很有道理的一句话,在商海中同各色人等打交道,经销商要面对厂家、零售商、政府部门等等,老板的是站在多赢的角度需求多方共赢,还是从自己的角度考虑钻空子,用骗人的手法左右忽悠,长此以往,也就分出高低了。
      日化行业的大型经销商,大多还是出身在计划经济时代的百货站经理、老总,他们利用当地的丰富人脉资源和自身的经营能力,前期积累的厂家资源,创业或者改组了以前的国企,发展成现在的大型商贸和物流配送公司。也有很多被市场淘汰,以前的国企破产,自己的小公司惨淡经营。比较一下他们的经历,20年过去了,事业已经不是一个层次了。
     可能就一时一事来看,他们竞争未必能分出胜负,放开一段时间,3年5年,10年20年,一目了然,为何?性格和气度决定也。进来读美籍华人黄仁宇先生历史书籍,感悟很多,他用大历史的视角来研究历史事件和人物。同样,我们放开一段时间,来看看我们行业内经销商的发展历史和未来走势,来分析和优化我们的经销商队伍,有很好的借鉴作用。
     其实,何止是经销商,我们生产厂家、零售商,老板的性格和气度也决定着企业的发展和停滞。大到我们的民族,也是如此啊。所以我们个人更要学无止尽,完善我们的自身素质。

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小西wrote:
T_T 走过来瞧瞧~~~~
Nov. 24

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